Channel Marketing

With funding from the Cattlemen's Beef Board, the Beef Checkoff Program's Channel Marketing team is dedicated to assisting you with all your beef marketing efforts. 

On this site, you will find everything you need to increase the effectiveness of your merchandising, increase the knowledge of your meat department staff, and most importantly, increase your sales.

Our Channel Marketing staff, Channel Marketing Managers and State Beef Councils are committed to helping you sell more Beef.

Channel Marketing
National Cattlemen’s Beef Association
9110 East Nichols Avenue
Centennial, CO 80112
Phone: (303) 694-0305
Fax: (303) 799-1844

Contact your Channel Marketing Manager

Contact your State Beef Council