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Leverage the Beef Checkoff Retail Marketing Program In Your Stores Today
Our comprehensive Retail Marketing Program is focused on stimulating short-term beef sales and maintaining long-term beef demand for all domestic supermarket grocers, wholesale club stores, military commissaries and retail suppliers. Your partnership is vital to the longevity of the U.S. beef industry.
View the map below to identify the Account Development Team member dedicated for your region. Local resources may also be available through your state beef council or the Northeast Beef Promotion Initiative (NEBPI).

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Laura Hinton
Manager, Account Development
Western Region
303-850-3329
lhinton@beef.org |
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Cheryl Hendricks
Manager, Account Development
Central Region
303-850-3372
chendricks@beef.org |
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Steve Leigh
Director, Account Development
Western Region
303-482-6395 Cell
sleigh@beef.org
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Chuck Godwin
Manager, Account Development
Southeast Region
713-859-3240 Cell
cgodwin@beef.org |
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Shelley Bradway
Associate Director,
Account Development
Midwest, Northeast Region
317-385-6126 Cell
sbradway@beef.org |
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Jim Ethridge
Executive Director,
Account Development
303-850-3313 jethridge@beef.org |
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Jim Henger
Senior Executive Director,
B2B Marketing
303-850-3379
jhenger@beef.org |
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Meghan Pusey
Director, Public Relations
B2B Marketing
303-850-3340
mpusey@beef.org |
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Penny Nau
Senior Director,
Promotions
B2B Marketing
303-850-3392
pnau@beef.org |
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Trevor Amen
Director, Market Intelligence
B2B Marketing
303-850-3386
tamen@beef.org |
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Laura Landoll
PR Manager
B2B Marketing
303-850-3340
LLandoll@beef.org |
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Becca Seymour
Promotions Manager
B2B Marketing
303-850-3342
rseymour@beef.org |
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Jessica Kleckler Administrative Coordinator
B2B Marketing
303-850-3464 JKleckler@beef.org |
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Not sure who to contact? Submit your question or comment to the marketing team. We'll make sure the appropriate person receives your submission. You can also reach us by post mail at:
Retail Marketing
National Cattlemen’s Beef Association
9110 East Nichols Avenue
Centennial, CO 80112
Phone: 303-694-0305
Fax: 303-799-1844
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